Coinbase Asset Management, the global investment arm and wholly owned subsidiary of Coinbase Global, Inc., has entered into a strategic partnership with Apollo Global Management, one of the world’s leading alternative asset managers, to launch stablecoin-based credit strategies that bridge the worlds of stablecoins, private credit, and tokenization.Â
The collaboration seeks to unlock new, high-quality credit opportunities in the rapidly expanding stablecoin ecosystem while providing institutional investors with secure and transparent exposure to blockchain-enabled credit markets.
Under this alliance, CBAM and Apollo will jointly develop innovative credit investment products leveraging blockchain infrastructure and tokenization technologies, with the first offerings expected to debut in 2026.
The initiative marks a major step toward integrating traditional credit underwriting practices with digital asset management and aims to serve institutional and qualified investors seeking compliant, yield-generating digital strategies.
According to Anthony Bassili, President of Coinbase Asset Management, the stablecoin market has already surpassed a $300 billion capitalization as of October 2025 and is projected to reach $3 trillion by 2030, driven by institutional adoption and supportive legislation such as the GENIUS Act.Â
“The global stablecoin ecosystem operates 24/7 on blockchain rails, creating opportunities unavailable in traditional private credit portfolios,” Bassili said.
The new strategies will include over-collateralized asset lending against digital collateral like bitcoin or tokenized assets, corporate direct lending to both traditional and digitally native borrowers, including stablecoin issuers, fintechs, and neobanks, and tokenized credit holdings offering exposure to Apollo-managed portfolios via Coinbase’s tokenization technology.
Each product will prioritize transparency, 1:1 reserves, and GENIUS-compliant standards, ensuring institutional-grade governance and oversight.
As part of the collaboration, Apollo has been appointed CBAM’s Strategic Credit Partner, combining Apollo’s expertise in private credit origination and tokenization with CBAM’s leadership in digital asset management.
Christine Moy, Partner and Head of Digital Assets, Data and AI Strategy at Apollo, said, “Partnering with CBAM accelerates our vision of tokenizing credit markets and demonstrates how Apollo’s credit expertise and Coinbase’s tokenization platform can power new forms of yield and access within the expanding stablecoin ecosystem.”