Tether, the world’s largest stablecoin issuer, has submitted a binding all-cash proposal to Dutch holding company Exor to acquire its entire 65.4% stake in Juventus Football Club, marking one of the most significant intersections yet between global crypto finance and elite European football.
The company said the offer, fully funded from its own balance sheet, reflects a long-term commitment to supporting the club’s growth on and off the field.
If Exor accepts the proposal and regulators approve the transaction, Tether plans to launch a public tender offer for all remaining outstanding Juventus shares at the same price, aiming to take full ownership of the Italian club.
Tether also stated that it is prepared to invest €1 billion into Juventus upon completion, earmarked for sporting development, infrastructure, and long-term operational stability.
Tether CEO Paolo Ardoino, a lifelong Juventus supporter, described the proposal as both a strategic investment and a deeply personal milestone. “For me, Juventus has always been part of my life,” Ardoino said. “I learned commitment, resilience, and responsibility from watching this club. Our interest comes from admiration and respect for Juventus as a symbol of Italian excellence with global influence.”
Ardoino emphasized that Tether’s philosophy, focused on independence, conservative financial management, and long-term durability, mirrors the values Juventus has embodied for generations. He stressed that the company intends to provide “stable capital and a long horizon,” supporting Juventus’ sporting ambitions while helping the club navigate today’s evolving sports, media, and commercial landscape.
The proposal underscores Juventus’ cultural importance, with Tether describing the club as more than a sports organization: “It is a legacy built on discipline, ambition, and the strength to rebuild year after year.”
Completion of the deal hinges on Exor’s acceptance, regulatory approvals, and definitive documentation. Tether said further updates will follow in line with legal disclosure requirements.
If finalized, the acquisition would mark a historic moment, potentially making Juventus the first major European football club to be owned by a global blockchain firm.